Engagement is the willingness and ability to contribute to the success of the institute which 'happens' when the three major stakeholders of the institute viz students, faculty and staff are feeling fully involved and enthusiastic about their roles in the institute.

Engagement measures the level of emotional bonding and psychological commitment of its stakeholders with the institute. To measure the level of engagement, a survey is conducted and the analysis of this survey helps in identifying the gaps. Based on the identified gaps an action plan is drawn to strengthen the emotional connect of the stakeholders with the institute and among all the stakeholders.

To achieve the goals set in Vision 2020 - Mission 2012, the need for engagement survey for BITS Pilani across all the campuses has been identified as one of the action items of Task Force on Campus Life dealing with Engagement & Extension. To execute this survey, BITS Pilani has commissioned the services of Gallup - a management research organization.
 
Gallup is recognized as the world leader in the measurement and analysis of people's attitudes, opinions and behavior. With operations across Globe, Gallup specializes in engagement survey.

BITS Pilani is the first Indian University in the country to take 'Engagement Survey' for its students, faculty and staff.